Family Law · West Midlands

High-street family practice: Winning the map pack across three office catchments.

Published anonymously at the client's request. We name firms only with written permission.

Map pack visibility
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Map pack visibility

Direction requests
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Direction requests

Enquiry calls from search
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Enquiry calls from search

The challenge

Three offices shared a single contact page, so none of them ranked locally. Reviews were strong but scattered and unlinked, and competitors with weaker service were taking the map pack in all three towns.

What we did

  • One genuine office page per location, with staff, services and local specifics
  • Google Business Profile rebuild and citation consistency clean-up
  • Review capture built into the matter-closing process
  • Practice-area content attributed to named, qualified authors

Where it landed

Metrics pending client sign-off. We publish only figures the client has approved and we can evidence in their analytics.

No fluff. No generic audits.

Claim your Law Firm Visibility Audit.

A tailored review of how your firm shows up in Google, the map pack and AI assistants - built for your practice areas and your catchment, not a template with your logo on it.

  • In-depth SEO and AI search audit
  • Search and AI traffic analysis
  • Competitor and reputation check
  • Custom growth roadmap, prioritised by likely instructions

Takes about two minutes. The more you tell us, the more specific the audit.

Who stands behind this page

Written by the people who ran the enquiries, not by a content team

legalbuzz is run by George Levett and PJ Singh. They met at a City of London law firm, where PJ led sales operations and George ran digital growth, and went on to build Conveyancer Plus, the UK’s first outsourced conveyancing sales team. That is where the data on this site comes from: 36,463 closed conveyancing enquiries across 22 UK firms, which showed that 42.8% of instructions are won on the day of enquiry and that conversion varies 17.6x between firms on the same lead source. Every page here is written by a named founder, checked against the SRA Code, dated and reviewed.